SUBMIT TO GOOGLE SEARCH ENGINE DOWNLOAD
Your first step to determine whether you need to submit a disavow file to Google is to download your backlink profile to see who is linking to you. If you would like help conducting a backlink audit and submitting a disavow file to Google, seek advice from our SEO experts. I would recommend doing this fairly regularly anyway so that you can spot any potential problems before they become unmanageable.Īlthough submitting a disavow file is a simple process, mistakes in the process can be costly. If you suspect you may have a large amount of poor backlinks pointing to your site, the first step is to conduct a backlink audit. It’s therefore crucial that you pay close attention to your site’s backlink profile to maintain its organic performance in the search engine results. While Google has since introduced extra measures to determine how it ranks content, including RankBrain, backlinks will continue to be a major ranking factor. What does this mean? Google is now faster and more efficient at catching and penalising websites with spammy backlink profiles. Fast forward to 2016, Google announced that with its refreshed Penguin 4.0 update, Penguin will run in real-time with its core algorithm rather than on a periodic basis.
Google’s Penguin update, which was introduced back in 2012, penalises websites with unnatural backlink profiles.
It’s no secret that the backlinks pointing to your domain are extremely important when it comes to your rankings, and how much trust Google has in your site. While a good amount of high-quality relevant links will positively affect your rankings, a large number of backlinks from low authority and spammy domains can negatively impact your site's performance in the search results.